Former Pakistan Women’s Cricket Team Captain Sana Mir Calls Out Female Body-Shaming Adverts

Sana Mir, the former captain of Pakistan women’s cricket team has led the team to multiple victories, including two gold medals at the Asian Games in the year 2010 and 2014. However, that is not what her latest Facebook post speaks of. Through the post she speaks of how she shouldn’t be expected to do it all while conforming to the beauty standards set by the society. 

The cricketer took to Facebook to call out advertisements that reduce a woman’s worth to just her appearance.

Sana Mir spoke about an ad she came across which was “magnifying a girl’s concern about how she looks on a basketball court. The worst thing is that instead of sending a message to young girls that the colour or texture of their skin does not matter, we are promoting body shaming and objectification.”

Sharing the post with a collage of women from her team, she questioned, “Are the talent, passion and skill of a girl not enough for her to play sports?”

Moreover, she called out not just the brands but the endorsers and influencers that support the mindset.

“We – corporate sponsors and celebrities – always talk about our concern regarding the objectification of women in different professional settings. It infuriates us most of the time… We see endless posts and statuses on social media expressing our anger. But when it’s time to walk the talk, I have seen very few sponsors or celebrities actually take a stand to support women being comfortable in their own skin.”

For all the young and ambitious girls who aspire to excel at their favourite sport, “You need strong arms, not smooth arms, on a sports field.”


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