Being very experienced in the field of entertainment starting off as a singer-songwriter, to proving his mettle in acting, it is now time for Ali Zafar to start a new chapter with his own record label–Lightingale Records.
‘As artists or human beings in general, we are intrinsically prone to become self-indulgent or internally focused, but that is the mistake that most of us make – to think that we are it and here forever. I feel the only thing that carries on beyond our existence, is the honesty in our work and the sincerity of our intentions. An artist leaves a legacy, and surely that should not just be about him or her. In an era where we are bombarded with tools that bring out the vanity in us, I think it’s important to see the beauty and talent in others and help them achieve their goals and dreams also. Become a part of their struggle and journey and help them in any way you can.’
Having so many talented individuals in this country, Zafar is adamant to nurture and groom new talent that are eagerly waiting to be noticed as our society fails to understand the importance of this field.
‘Through this endeavour I will personally mentor, produce, record and showcase talent of young and upcoming artists,’ said Ali Zafar. ‘Our goal is to bring to light at least 10 new artists this year and give you some great songs to cherish. If you have any ideas that can augment this venture, do share.’
We can’t wait to see how much of a big difference this will make to those young aspiring artists. Ali Zafar has definitely carved a new path for these artists and a hope for them to achieve their dreams.